“Groupon continues to change the way people shop locally,” said Mihir Shah, VP of Mobile, Groupon. Over the past year, the Groupon mobile app has been enhanced with an improved user interface and new deal types, including Groupon Getaways travel features ( ), Groupon Goods products ( ) and Groupon Now! real-time deals ( ). More than 12,000 merchant partners used Groupon’s merchant mobile app to redeem vouchers and track purchases using an iOS device or an Android phone.Mobile app users increased by more than three times from last December to over nine million.25% of Groupons were purchased on a mobile device.
BARCELONA, Spain-( BUSINESS WIRE)- Groupon (NASDAQ:GRPN) ( ) today announced record mobile performance in North America in December 2011 with one quarter of all Groupon vouchers purchased via a mobile device and both consumer and merchant app usage up significantly year over year.ĭecember 2011 North American Mobile Performance:
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